A heat map built by traders for traders. We don't just show you growth over various time periods but we also show the average of technical indicators that have been proven to be predictive by back testing. These include RSI, Demark-9 Indicators, Smooth Momentum (proprietary) and Support/ Resistance lines.
The below chart is an equal weighted average of the Consumer Defensive sector. We use equal weighting so it's easy to understand when the highest quantity of companies enter a technical scenario that would be relevant to trading. Opposed to having the entire index skewed towards a few large companies.
| Company | 1 Day% | 5 Day | 1 Month | 3 Month | 6 Month | 1 Year | RSI | 3mo S-momo ? | 6mo S-momo | 1yr S-momo | Resistance ? | Support | Demark Sell ? | Demark Buy | Short Interest Score |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| EL | The Estee Lauder Companie | 16.30 | 12.24 | 22.64 | 13.18 | -12.29 | 9.06 | 54 | -7.16 | -11.84 | -14.25 | -10640.49 | -3353.03 | 0 | 0 | 1.47805 |
| PPC | Pilgrims Pride Corporatio | 9.79 | 13.33 | 12.03 | 10.88 | -26.31 | -34.55 | 55 | -68.02 | -53.36 | -84.55 | -43909.29 | -1274.56 | 0 | 0 | 5.28074 |
| CELH | Celsius Holdings, Inc. Co | 7.89 | 12.09 | 18.73 | 8.73 | -26.90 | -46.65 | 27 | -108.70 | -51.12 | -74.08 | -20875.71 | 425.26 | 0 | 150 | 17.2355 |
| ELF | e.l.f. Beauty, Inc. | 7.72 | 8.26 | 30.86 | 84.09 | 9.35 | -16.84 | 69 | -10.49 | -20.20 | -21.25 | -1330.29 | -6790.40 | 0 | 0 | 2.36723 |
| GIS | General Mills, Inc. | 5.02 | 2.78 | 12.49 | 20.60 | -10.74 | -19.88 | 50 | -10.35 | -27.97 | -65.51 | -52642.38 | -2732.72 | 0 | 0 | 2.26338 |
| SAM | Boston Beer Company | 4.68 | 1.17 | 7.16 | 2.96 | -19.21 | -16.36 | 49 | -26.11 | -21.00 | -36.05 | -34241.44 | -1172.14 | 0 | 0 | 2.51295 |
| CAG | Conagra Brands, Inc. | 4.51 | 5.39 | 12.87 | 23.35 | -13.22 | -15.83 | 70 | -10.15 | -25.83 | -57.71 | -36003.20 | -3895.14 | 0 | 0 | 3.18284 |
| SMPL | The Simply Good Foods Com | 4.38 | 2.42 | 11.38 | 0.44 | -31.72 | -60.12 | 17 | -60.24 | -67.60 | -115.47 | -131035.14 | 196.58 | 0 | 0 | 3.24783 |
| TGT | Target Corporation | 4.28 | 2.24 | 18.23 | 26.76 | 37.47 | 50.91 | 65 | 61.87 | 98.90 | 77.85 | 410.09 | -29345.13 | 125 | 0 | 1.2322 |
| OLLI | Ollie's Bargain Outlet Ho | 4.17 | 2.19 | 21.69 | -1.53 | -27.50 | -41.43 | 49 | -141.63 | -207.17 | -198.10 | -49270.77 | -1321.48 | 0 | 0 | 5.87647 |
| CPB | Campbell Soup Company | 4.16 | 2.28 | 11.21 | 18.28 | -11.68 | -27.16 | 46 | -14.26 | -30.22 | -62.03 | -40420.18 | -1573.37 | 0 | 0 | 4.88599 |
| NWL | Newell Brands Inc. | 3.88 | -0.16 | 22.47 | 71.11 | 30.79 | 5.30 | 51 | 7.74 | 10.63 | 7.90 | -693.05 | -6119.37 | 0 | 0 | 3.4911 |
| SJM | The J.M. Smucker Company | 3.66 | 1.83 | 6.16 | 20.05 | 12.11 | 9.66 | 69 | 9.83 | 8.57 | 11.03 | 721.85 | -11548.16 | 0 | 0 | 4.84695 |
| LW | Lamb Weston Holdings, Inc | 3.62 | 0.15 | 9.52 | 27.87 | 10.82 | -2.25 | 66 | -4.94 | -5.64 | -8.11 | -26207.40 | -5875.30 | 0 | 0 | 2.71036 |
| KHC | The Kraft Heinz Company C | 3.46 | 1.18 | 1.26 | 7.67 | 7.04 | -7.19 | 65 | 4.50 | 2.40 | 0.17 | 112.61 | -7791.80 | 0 | 0 | 2.76779 |
| TAP | Molson Coors Beverage Com | 3.31 | 0.88 | 6.12 | 3.06 | -12.12 | -17.58 | 61 | -57.09 | -34.21 | -49.22 | -51.35 | -1602.87 | 0 | 0 | 3.82106 |
| FRPT | Freshpet, Inc. | 3.30 | 3.16 | 32.42 | 47.12 | 0.48 | 20.43 | 65 | -9.94 | -10.60 | -13.61 | -33369.14 | -4501.26 | 0 | 0 | 14.0243 |
| MGPI | MGP Ingredients Inc | 3.26 | -0.44 | 2.38 | 1.52 | -29.28 | -38.35 | 63 | -41.93 | -36.56 | -88.24 | -42777.14 | -2228.08 | 0 | 0 | 22.0493 |
| IPAR | Inter Parfums Inc | 3.13 | 1.32 | -2.29 | 26.25 | 15.68 | 4.40 | 67 | 20.11 | 15.70 | 11.85 | -2898.53 | -10797.51 | 0 | 0 | 2.27028 |
| HSY | The Hershey Company | 2.91 | 1.43 | 9.67 | -1.22 | -14.15 | 4.44 | 43 | -72.74 | -14.40 | -16.54 | -9480.07 | -1616.78 | 0 | 0 | 1.80644 |
| BGS | B&G Foods, Inc. | 2.90 | -3.53 | 1.14 | -12.99 | -31.07 | -19.50 | 22 | -32.06 | -16.29 | -24.75 | -41335.69 | 0.00 | 0 | 150 | 8.9808 |
| FC | Franklin Covey Company | 2.50 | -0.05 | -3.59 | -14.38 | 24.35 | 2.55 | 51 | 16.61 | 9.57 | 14.97 | -2070.03 | -1821.31 | 0 | 0 | 5.75343 |
| MDLZ | Mondelez International, I | 2.39 | 0.99 | 6.84 | 4.77 | 9.41 | 2.39 | 57 | -3.64 | -2.25 | 0.93 | -1003.78 | -4726.84 | 0 | 0 | 1.76038 |
| CLX | Clorox Company | 2.23 | 1.28 | 15.03 | 12.13 | -11.72 | -10.69 | 46 | -39.20 | -27.59 | -43.00 | -25248.71 | -1902.86 | 0 | 0 | 2.18775 |
| MKC | McCormick & Company, Inco | 2.17 | 3.73 | 12.53 | 20.63 | -17.54 | -18.20 | 49 | -9.64 | -25.00 | -49.26 | -45111.73 | -2816.13 | 0 | 0 | 1.67956 |
| JJSF | J&J Snack Foods Corp | 2.15 | -0.29 | 19.19 | 21.91 | 6.68 | -20.59 | 55 | -22.09 | -34.87 | -70.75 | -661.23 | -2159.08 | 0 | 0 | 8.33994 |
| LFVN | Lifevantage Corporation C | 2.04 | 0.15 | 3.67 | -6.20 | 28.46 | -50.34 | 66 | -5.19 | -4.69 | -5.17 | -9345.79 | -2244.92 | 0 | 0 | 0 |
| TPB | Turning Point Brands, Inc | 2.03 | 2.21 | 20.74 | -1.18 | -33.28 | -9.17 | 31 | -35.00 | -23.88 | -26.25 | -11157.94 | -5156.23 | 0 | 0 | 2.44256 |
| KMB | Kimberly-Clark Corp. | 2.01 | -0.74 | 2.39 | 11.25 | 1.10 | -17.35 | 46 | -0.85 | -0.58 | -4.58 | -865.32 | -6144.13 | 0 | 0 | 2.15925 |
| FIZZ | National Beverage Corp. | 1.97 | 2.46 | 5.14 | -9.93 | -12.20 | -27.78 | 40 | -11.37 | -15.41 | -22.65 | -30567.28 | -700.00 | 0 | 0 | 8.29672 |
| STZ | Constellation Brands, Inc | 1.92 | -2.08 | 3.29 | -9.56 | -13.66 | -19.52 | 45 | -29.43 | -13.39 | -17.77 | -33316.72 | 101.46 | 0 | 0 | 1.03396 |
| NUS | NuSkin Enterprises, Inc. | 1.91 | -1.24 | -5.71 | -18.68 | -44.69 | -59.61 | 53 | -83.38 | -76.50 | -128.05 | -41520.85 | -704.91 | 0 | 0 | 3.58449 |
| UL | Unilever plc | 1.85 | 0.80 | 4.93 | 10.71 | -12.26 | -9.38 | 49 | -5.69 | -11.32 | -23.12 | -19487.13 | -4201.07 | 0 | 0 | 0.773958 |
| TR | Tootsie Roll Industries, | 1.83 | 2.51 | 8.78 | 10.29 | 2.93 | 8.83 | 61 | -4.94 | -4.41 | -5.06 | -2989.06 | -17609.25 | 0 | 0 | 11.4119 |
| PEP | PepsiCo, Inc. | 1.75 | 1.39 | 5.65 | -2.13 | -13.37 | -6.30 | 38 | -37.47 | -11.63 | -11.69 | -15163.33 | 302.46 | 0 | 0 | 2.26552 |
| KO | Coca-Cola Company | 1.72 | 3.35 | 11.31 | 12.29 | 14.50 | 28.83 | 41 | 59.41 | 53.31 | 53.25 | -1642.03 | -15930.00 | 0 | 0 | 1.18221 |
| UVV | Universal Corporation | 1.71 | 0.67 | -14.27 | -17.17 | -15.41 | -17.37 | 74 | -3.34 | -6.68 | -10.27 | -1829.42 | -3149.34 | 0 | 0 | 1.74127 |
| INGR | Ingredion Incorporated | 1.61 | 1.95 | 6.88 | 3.73 | -8.06 | -15.01 | 75 | -37.33 | -43.04 | -65.84 | -179.14 | -1918.80 | 0 | 0 | 0.67627 |
| MO | Altria Group, Inc. | 1.29 | 1.46 | -8.39 | -8.76 | -2.88 | -0.80 | 60 | 26.57 | 30.93 | 18.17 | 429.33 | -21696.85 | 0 | 0 | 1.579 |
| PM | Philip Morris Internation | 1.23 | 0.54 | -0.62 | 4.63 | 3.50 | 12.54 | 70 | 20.94 | 10.93 | 13.75 | 189.82 | -20313.53 | 0 | 0 | 1.20996 |
| DG | Dollar General Corp. | 1.22 | 0.19 | 6.21 | 18.05 | -19.42 | 8.45 | 53 | -1.60 | -3.96 | -7.74 | -881.57 | -13018.24 | 0 | 0 | 1.54783 |
| FMX | FOMENTO ECONOMICO MEXICAN | 1.20 | 1.90 | -6.58 | -2.62 | 5.88 | 40.43 | 57 | 140.72 | 129.73 | 97.97 | 125.69 | -35763.93 | 0 | 0 | 1.70194 |
| FLO | Flowers Foods, Inc. | 1.08 | -0.93 | -3.74 | -4.24 | -24.49 | -52.54 | 51 | -31.76 | -36.92 | -76.54 | -89722.53 | -2102.14 | 0 | 0 | 1.57468 |
| DLTR | Dollar Tree Inc. | 1.04 | 1.78 | 12.06 | 40.70 | -1.30 | 17.21 | 44 | 13.21 | 11.78 | 12.56 | -2257.23 | -10283.53 | 0 | 0 | 3.34116 |
| EPC | Edgewell Personal Care Co | 1.02 | 0.95 | 7.68 | 64.04 | 29.63 | 22.04 | 54 | 17.87 | 32.60 | 21.60 | -691.82 | -8606.00 | 0 | 0 | 7.77468 |
| STRA | Strategic Education, Inc. | 0.99 | 0.85 | 10.36 | 6.35 | 9.08 | 4.28 | 22 | -1.11 | -3.14 | -8.55 | -19138.36 | 117.99 | 0 | 0 | 4.54783 |
| TSN | Tyson Foods, Inc. | 0.97 | 3.83 | 3.17 | -10.10 | -8.98 | 3.24 | 37 | -5.42 | -4.94 | -10.10 | -3858.69 | -2071.96 | 0 | 0 | 2.05806 |
| TAL | TAL Education Group | 0.75 | 4.48 | 17.21 | 23.67 | 11.09 | 10.28 | 60 | -14.44 | -14.61 | -25.17 | -14341.33 | -1850.55 | 0 | 0 | 11.2014 |
| PG | Procter & Gamble Company | 0.65 | 0.08 | -1.76 | 0.99 | -8.94 | -8.85 | 50 | -3.05 | -5.15 | -7.03 | -1417.65 | -2979.45 | 0 | 0 | 1.35285 |
| SFM | Sprouts Farmers Market, I | 0.62 | -4.05 | 7.95 | -7.36 | 16.92 | -46.13 | 32 | -7.33 | -9.19 | -17.81 | -44027.53 | -1167.13 | 0 | 100 | 15.8899 |
| SYY | Sysco Corporation | 0.61 | -1.30 | 0.89 | 9.48 | -8.04 | 3.74 | 42 | 0.08 | 0.84 | 2.08 | -3855.46 | -4183.95 | 0 | 100 | 2.10554 |
| USFD | US Foods Holding Corp. | 0.57 | -2.33 | 12.49 | 32.25 | 11.56 | 39.64 | 29 | 12.55 | 26.55 | 29.94 | -1814.98 | -18552.80 | 0 | 0 | 2.92903 |
| LRN | Stride, Inc. | 0.49 | 0.60 | -2.21 | -5.93 | 1.48 | -48.56 | 34 | -20.83 | -25.31 | -15.01 | -20327.06 | -338.60 | 0 | 0 | 10.1763 |
| LAUR | Laureate Education, Inc. | 0.47 | 2.68 | 4.86 | 14.43 | 12.92 | 46.43 | 16 | 21.46 | 27.19 | 53.96 | -1960.62 | -25786.88 | 0 | 0 | 4.8411 |
| USNA | USANA Health Sciences Inc | 0.30 | -2.79 | -36.66 | -27.44 | -35.52 | -57.19 | 52 | -4.20 | -5.15 | -13.73 | -24198.83 | -7288.40 | 0 | 0 | 2.51734 |
| HRL | Hormel Foods Corporation | 0.29 | -0.12 | -2.44 | 16.85 | -0.57 | -14.08 | 55 | 5.92 | 5.55 | 5.32 | -829.04 | -5300.96 | 0 | 0 | 4.93858 |
| CENT | Central Garden and Pet Co | 0.20 | -0.16 | 3.23 | 14.44 | 13.54 | 24.15 | 55 | 69.46 | 80.18 | 39.48 | -549.27 | -24588.72 | 0 | 0 | 9.30523 |
| BURL | BURLINGTON STORES, INC. | 0.16 | -5.02 | -0.58 | 3.35 | 7.90 | 21.52 | 72 | 16.16 | 28.47 | 39.52 | 0.00 | -17300.68 | 125 | 0 | 2.40034 |
| APEI | American Public Education | 0.13 | -1.08 | -7.12 | -15.05 | 3.11 | 51.95 | 18 | 9.82 | 21.56 | 39.63 | -4845.96 | -21145.19 | 0 | 0 | 0 |
| LOPE | Grand Canyon Education, I | 0.12 | 1.11 | 5.54 | -5.01 | -4.97 | -27.61 | 16 | -91.63 | -51.31 | -48.18 | -22220.52 | -99.37 | 0 | 0 | 1.93027 |
| MNST | Monster Beverage Corporat | 0.11 | 1.61 | -49.31 | -45.74 | -42.15 | -25.88 | 35 | 62.27 | 45.28 | 107.21 | -1225.00 | 166.80 | 0 | 0 | 2.05815 |
| BUFF | Innovator Laddered Alloca | 0.09 | -0.26 | 1.96 | 2.44 | 6.85 | 12.02 | 48 | 218.54 | 26.28 | 57.52 | -700.00 | -54384.35 | 0 | 0 | 0 |
| CENTA | Central Garden & Pet Comp | 0.05 | -0.18 | 2.07 | 11.18 | 11.24 | 18.94 | 55 | 78.20 | 75.92 | 35.09 | -1056.23 | -21159.47 | 0 | 0 | 1.55282 |
| GHC | GRAHAM HOLDINGS COMPANY | 0.04 | -0.04 | 2.68 | 5.05 | 8.65 | 8.81 | 33 | 2.01 | 2.29 | 3.32 | -2256.96 | -17760.67 | 0 | 0 | 1.63625 |
| IFMK | IFRESH INC. | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 36 | -1.36 | -6.23 | -2.43 | -378469.28 | -248.67 | 150 | 150 | 0 |
| SENEA | Seneca Foods Corp | -0.03 | -0.87 | 17.11 | 33.10 | 52.12 | 80.84 | 30 | 65.18 | 84.10 | 94.16 | -2196.77 | -15927.30 | 0 | 150 | 1.52762 |
| WMK | Weis Markets, Inc. | -0.03 | -1.75 | -5.95 | -2.25 | -4.83 | -1.61 | 40 | 36.29 | 18.97 | 15.88 | -1210.36 | -10206.25 | 0 | 0 | 15.8236 |
| CHD | Church & Dwight Co., Inc. | -0.12 | -2.28 | 2.93 | 2.42 | -4.11 | 5.26 | 48 | 3.64 | 4.64 | 5.28 | -1229.15 | -7627.62 | 0 | 0 | 2.18609 |
| KR | The Kroger Co. | -0.12 | -1.68 | 0.91 | -12.83 | -16.80 | -20.43 | 43 | -39.35 | -12.88 | -24.53 | -24408.45 | -451.72 | 0 | 0 | 2.71136 |
| VLGEA | Village Super Market | -0.14 | -0.21 | 1.80 | -5.19 | 9.54 | 19.10 | 52 | 13.51 | 17.57 | 16.82 | -1196.41 | -9253.89 | 0 | 0 | 9.07793 |
| UNFI | United Natural Foods Inc | -0.15 | -3.68 | -3.70 | -6.14 | 20.97 | 74.85 | 58 | 44.12 | 57.89 | 54.93 | -958.64 | -16921.65 | 0 | 0 | 7.7774 |
| BG | Bunge Limited | -0.31 | 1.13 | -6.79 | -5.08 | -7.68 | 42.73 | 87 | 5.40 | 15.69 | 22.62 | -739.94 | -25808.33 | 150 | 0 | 3.10069 |
| COST | Costco Wholesale Corp | -0.45 | -0.51 | 3.34 | -4.58 | -3.12 | -2.43 | 49 | -5.24 | -3.90 | -4.83 | -4810.12 | -1494.92 | 0 | 0 | 2.16355 |
| NATR | Nature's Sunshine Product | -0.61 | -4.84 | -29.04 | -33.49 | -45.79 | -13.38 | 43 | -7.01 | -6.70 | -7.13 | -4121.91 | -738.71 | 0 | 0 | 0.451523 |
| PSMT | Pricesmart Inc | -0.62 | -2.34 | -5.92 | 5.06 | 14.83 | 60.40 | 37 | 149.02 | 149.68 | 153.20 | -2069.78 | -37724.03 | 0 | 0 | 6.11268 |
| CL | Colgate-Palmolive Company | -0.65 | -2.22 | 0.88 | 1.14 | -3.31 | 5.85 | 43 | 13.54 | 10.96 | 11.43 | -1914.67 | -7498.36 | 0 | 0 | 1.13996 |
| WMT | Walmart Inc. | -0.78 | -1.23 | 5.44 | -3.60 | -8.46 | 12.84 | 33 | -6.43 | -4.05 | -2.83 | -9157.10 | 189.22 | 0 | 0 | 1.90496 |
| IMKTA | Ingles Markets Inc | -0.85 | -3.90 | 0.20 | -2.73 | -2.16 | 29.65 | 39 | 6.44 | 24.17 | 49.85 | -1785.64 | -20672.88 | 0 | 0 | 3.66431 |
| CHEF | The Chef's Warehouse Inc | -0.87 | -4.19 | 13.63 | 39.65 | 54.56 | 74.85 | 34 | 91.21 | 65.41 | 76.41 | -1225.00 | -25074.41 | 0 | 0 | 6.49096 |
| COKE | Coca-Cola Consolidated, I | -0.95 | -1.75 | 4.71 | 5.90 | 5.68 | 56.93 | 63 | 9.49 | 18.84 | 34.87 | -2267.78 | -2285.50 | 0 | 0 | 1.6208 |
| HELE | Helen Of Troy Ltd | -1.15 | -5.30 | 5.85 | 6.56 | 52.33 | 18.23 | 51 | 115.08 | 28.19 | 21.77 | -15293.59 | -12446.39 | 0 | 0 | 15.9431 |
| PFGC | Performance Food Group Co | -1.15 | -1.09 | -6.32 | 10.04 | 5.64 | 4.05 | 41 | 33.66 | 14.49 | 16.19 | -1889.77 | -17688.91 | 0 | 0 | 3.10572 |
| POST | POST HOLDINGS, INC. | -1.22 | -2.10 | -12.54 | -17.75 | -26.34 | -28.21 | 66 | -30.73 | -25.29 | -47.79 | -16505.75 | -2086.99 | 0 | 0 | 2.82684 |
| NGVC | NATURAL GROCERS BY VITAMI | -1.36 | -1.96 | -6.41 | -2.52 | 9.27 | -32.51 | 33 | 12.25 | 7.14 | 4.30 | -15928.54 | -5014.91 | 0 | 0 | 1.40702 |
| LWAY | Lifeway Foods Inc | -1.61 | 1.38 | -17.44 | 3.34 | 14.39 | -18.14 | 40 | 25.99 | 20.18 | 14.14 | -2030.99 | -19225.33 | 0 | 0 | 2.02326 |
| ANDE | Andersons Inc/The | -1.64 | 3.98 | -13.44 | -5.07 | 4.42 | 76.47 | 80 | 22.98 | 53.45 | 90.45 | 0.00 | -42563.51 | 150 | 0 | 2.67178 |
| CECO | Ceco Environmental Corp | -1.74 | -2.08 | -5.49 | -16.30 | -3.86 | 68.16 | 45 | 25.41 | 34.87 | 101.39 | -1708.44 | -19630.78 | 0 | 0 | 3.61343 |
| ADM | Archer Daniels Midland Co | -2.05 | 0.76 | -6.47 | 3.53 | 17.28 | 34.69 | 93 | 52.18 | 76.17 | 49.47 | 0.00 | -41681.12 | 150 | 0 | 1.7046 |
| CASY | Casey's General Stores In | -2.20 | -2.06 | -4.47 | 3.30 | 26.10 | 64.26 | 64 | 48.41 | 78.81 | 94.45 | -537.84 | -26353.91 | 0 | 0 | 2.15967 |
| JBSS | John B. Sanfilippo & SON | -2.60 | -6.22 | 1.17 | 7.43 | -2.69 | 28.54 | 26 | 13.77 | 28.85 | 31.89 | -5803.13 | -12488.16 | 0 | 150 | 1.99629 |
| ACU | Acme United Corporation | -2.82 | 0.48 | 16.42 | 45.17 | 39.76 | 54.74 | 32 | 12.22 | 22.57 | 18.26 | -1469.00 | -14867.15 | 0 | 0 | 0 |
| UTI | Universal Technical Insti | -2.92 | -5.96 | -37.16 | -39.20 | -23.39 | -7.46 | 7 | 13.31 | 41.15 | 44.85 | -3403.61 | -8681.72 | 0 | 100 | 4.07583 |
| MTEX | Mannatech Inc. | -4.37 | -9.88 | -18.44 | -6.81 | -43.19 | 0.00 | 35 | -38.53 | -68.42 | -66.00 | -61760.84 | -780.34 | 0 | 0 | 0 |
| LINC | Lincoln Educational Servi | -5.23 | -12.65 | -36.20 | -46.27 | -15.46 | 35.99 | 3 | 43.84 | 55.81 | 90.02 | -4266.10 | -22695.49 | 0 | 0 | 2.39959 |
