Segment Heat Map

A heat map built by traders for traders. We don't just show you growth over various time periods but we also show the average of technical indicators that have been proven to be predictive by back testing. These include RSI, Demark-9 Indicators, Smooth Momentum (proprietary) and Support/ Resistance lines.

The below chart is an equal weighted average of the Consumer Defensive sector. We use equal weighting so it's easy to understand when the highest quantity of companies enter a technical scenario that would be relevant to trading. Opposed to having the entire index skewed towards a few large companies.

Companies in Consumer Defensive

Showing 102 Companies in Consumer Defensive

Company 1 Day% 5 Day 1 Month 3 Month 6 Month 1 Year RSI 3mo S-momo ? 6mo S-momo 1yr S-momo Resistance ? Support Demark Sell ? Demark Buy Short Interest Score
ELF | e.l.f. Beauty, Inc.9.388.3234.456.8444.6399.39685.1318.1922.99-1020.26-2452.32002.36723
CELH | Celsius Holdings, Inc. Co8.322.58-34.06-30.9327.1734.306453.6250.7443.00-1060.20-16819.71100017.2355
WBA | Walgreens Boots Alliance,6.343.67-3.42-21.91-35.51-50.2615-233.47-49.17-82.06-67752.320.00004.43203
PPC | Pilgrims Pride Corporatio2.331.49-5.984.0135.8765.2632179.52165.0392.48-1225.00174.02005.28074
COKE | Coca-Cola Consolidated, I2.22-0.034.3620.6117.8656.657221.2528.9730.28201.33-51184.43001.6208
OLLI | Ollie's Bargain Outlet Ho2.1515.5534.4323.5438.2467.59641.691.633.88-147.98-17504.64005.87647
KR | The Kroger Co.1.823.61-3.13-7.1114.1713.422120.2125.7222.59-2548.31-12287.8801252.71136
TPB | Turning Point Brands, Inc1.823.57-3.5613.0332.7241.6836107.8056.4433.72-1814.53-17049.67002.44256
CENT | Central Garden and Pet Co1.69-3.48-16.97-9.282.0125.394527.6952.6454.53-1050.00-28569.00009.30523
SAM | Boston Beer Company1.592.228.83-4.70-15.46-9.2014-116.28-30.36-27.11-22465.470.00002.51295
SENEA | Seneca Foods Corp1.521.60-4.266.3912.8838.4442118.3656.2072.92-1235.56-9109.78001.52762
LWAY | Lifeway Foods Inc1.474.30-24.03-25.249.0876.651136.0658.2297.04-5158.90-21629.1401002.02326
ATGE | Adtalem Global Education 1.38-0.96-2.9926.116.4066.476118.3018.1325.53-1400.00-36203.84004.12489
CECO | Ceco Environmental Corp1.172.37-4.016.8417.5983.616384.1985.49168.50173.02-22577.06003.61343
K | Kellogg Company1.170.07-5.545.669.03-10.31419.366.443.53-1648.51-7192.14004.38163
FRPT | Freshpet, Inc.1.163.673.5814.4955.37111.636677.76137.7544.920.00-41389.690014.0243
SMPL | The Simply Good Foods Com1.14-0.68-3.419.94-7.01-0.6543-0.19-0.84-6.06-3747.69-7235.09003.24783
CL | Colgate-Palmolive Company1.104.051.939.4424.2824.984392.96155.5836.13-1225.00-37547.86001.13996
CENTA | Central Garden & Pet Comp1.07-3.88-17.07-9.67-1.0214.414521.2637.1834.92-855.47-21969.32001.55282
GHC | GRAHAM HOLDINGS COMPANY0.95-0.50-4.66-3.957.5325.863033.9854.9343.91-2062.17-28288.62001.63625
KMB | Kimberly-Clark Corp.0.874.795.9313.1717.483.871925.6010.468.80-5918.33-8758.7701002.15925
NGVC | NATURAL GROCERS BY VITAMI0.670.820.4323.6925.3177.136949.2236.4447.22-525.00-30181.85001.40702
PG | Procter & Gamble Company0.632.050.125.2315.3213.774338.4318.2917.37-1225.00-29289.40001.35285
EPC | Edgewell Personal Care Co0.592.57-1.575.308.78-7.28425.656.624.01-7779.27-4657.67007.77468
CHD | Church & Dwight Co., Inc.0.563.312.666.7218.2716.394970.6162.6324.36-1376.34-22099.32002.18609
GIS | General Mills, Inc.0.562.10-5.62-3.590.48-17.34274.502.904.81-2693.16-4653.94002.26338
LRN | Stride, Inc.0.561.59-0.328.4614.7977.435169.5566.32116.22-1681.19-36329.070010.1763
STZ | Constellation Brands, Inc0.504.415.05-2.5110.368.1726-0.390.563.35-3988.66-5421.0501001.03396
CLX | Clorox Company0.495.863.18-7.90-2.91-10.8310-10.45-8.17-10.84-34638.15-2209.4201002.18775
BGS | B&G Foods, Inc.0.48-10.09-12.62-26.23-21.17-39.4949-12.06-11.87-12.84-18047.37-2425.69008.9808
PETS | PetMed Express, Inc.0.473.600.47-9.24-40.58-69.8327-183.37-139.07-105.88-115391.56-455.45008.93091
INGR | Ingredion Incorporated0.360.71-2.58-1.418.3410.104221.5240.7015.67-1638.41-21831.45000.67627
COST | Costco Wholesale Corp0.332.718.7219.1227.8267.557539.0275.2482.900.00-39228.3715002.16355
LAUR | Laureate Education, Inc. 0.28-1.73-12.261.354.5521.4043119.8823.5529.24-1225.00-51012.16004.8411
WMT | Walmart Inc.0.271.953.7611.6130.8631.558252.3738.4038.630.00-47320.68001.90496
IMKTA | Ingles Markets Inc0.261.45-5.57-8.14-17.31-16.9540-79.66-17.71-27.70-34245.69-358.40003.66431
WMK | Weis Markets, Inc.0.26-0.95-6.54-1.42-2.47-4.48402.902.143.81-1134.89-4091.210015.8236
MO | Altria Group, Inc.0.22-2.33-3.303.566.163.065612.506.134.46-1237.13-8528.2710001.579
PEP | PepsiCo, Inc.0.201.62-8.06-3.55-1.44-10.16434.493.383.31-3896.37-10090.68002.26552
BURL | BURLINGTON STORES, INC.0.181.0523.062.7328.5954.84431.023.073.27-7435.09-5411.75002.40034
SJM | The J.M. Smucker Company0.152.020.26-9.12-9.33-25.7615-49.69-18.91-35.53-29391.16191.09004.84695
UNFI | United Natural Foods Inc0.15-1.0122.6016.14-16.95-33.2281-23.71-50.99-81.65166.19-2142.8315007.7774
MDLZ | Mondelez International, I0.140.11-6.35-6.61-6.88-9.6824-4.35-3.04-6.10-9982.79-5035.70001.76038
TAP | Molson Coors Beverage Com0.14-1.39-8.87-25.71-18.83-24.5210-8.72-10.72-12.81-18797.18-3588.0401003.82106
UTI | Universal Technical Insti0.14-3.47-3.21-7.5229.57112.394975.4292.56108.86-3978.27424.14004.07583
CPB | Campbell Soup Company0.115.07-2.323.672.74-1.813910.427.835.98-919.72-5411.76004.88599
POST | POST HOLDINGS, INC.0.040.30-3.43-3.8615.5818.745170.0172.0533.18-2336.19-33227.27002.82684
KO | Coca-Cola Company0.02-0.40-0.453.696.122.24339.7213.185.86-1834.15-10238.65001.18221
SFM | Sprouts Farmers Market, I0.003.35-0.8522.5860.94134.8984104.80137.1698.110.00-68411.53150015.8899
JBSS | John B. Sanfilippo & SON-0.040.80-5.59-7.43-5.06-22.0137-2.82-3.65-7.16-5676.42-749.51001.99629
BUFF | Innovator Laddered Alloca-0.050.261.112.887.3214.407145.1783.4438.750.00-49137.8410000
FMX | FOMENTO ECONOMICO MEXICAN-0.06-0.01-7.89-16.22-17.79-1.7622-3.19-2.02-5.31-5268.01-21247.46001.70194
CAG | Conagra Brands, Inc.-0.10-0.17-6.89-1.44-2.78-16.27363.593.094.50-2282.79174.62003.18284
CASY | Casey's General Stores In-0.12-1.1312.1017.9938.8472.4473135.4679.19108.03177.09-29798.87002.15967
PSMT | Pricesmart Inc-0.13-3.73-7.17-2.927.716.382830.3327.3119.35-1839.69-20479.30006.11268
STRA | Strategic Education, Inc.-0.16-1.35-6.316.0419.4248.401960.18139.43124.57-1898.70-22774.4801504.54783
HSY | The Hershey Company-0.17-2.40-11.87-4.960.26-29.30300.44-1.34-10.47-21159.68-3093.39001.80644
DG | Dollar General Corp.-0.241.33-11.23-16.040.40-23.2755-3.82-9.35-4.18-28237.72-3953.73001.54783
JJSF | J&J Snack Foods Corp-0.30-0.591.9717.48-1.116.95580.81-2.99-10.52-3717.73-3807.14008.33994
HELE | Helen Of Troy Ltd-0.32-1.75-6.65-12.91-14.742.5741-20.50-17.18-24.66-12392.45-3525.990015.9431
UVV | Universal Corporation-0.32-0.47-11.79-6.65-24.75-7.2014-6.82-5.31-7.27-12635.76-252.65001.74127
LANC | Lancaster Colony Corp-0.340.86-1.63-7.5012.681.23101.604.074.62-9450.61-6223.6301003.96125
SYY | Sysco Corporation-0.362.18-3.51-10.14-0.250.2821-1.33-1.11-0.24-21008.18-3647.14002.10554
SPTN | SpartanNash Company-0.37-3.72-8.62-6.40-18.38-11.9948-19.50-14.85-26.55-1052.52-1444.00001.67115
UL | Unilever plc-0.370.203.4813.1517.839.03628.838.634.45-382.86-45898.98000.773958
FIZZ | National Beverage Corp.-0.383.786.364.17-1.09-2.1518-14.03-12.31-17.35-8749.29-355.56008.29672
COTY | COTY INC-0.41-2.50-6.86-15.63-22.21-19.9829-19.56-10.64-14.13-14563.89184.40005.6077
USFD | US Foods Holding Corp.-0.41-0.21-2.87-1.4820.7725.783544.7878.1936.31-1782.24-34788.55002.92903
ADM | Archer Daniels Midland Co-0.42-0.93-2.22-4.16-17.18-19.1344-10.26-21.59-31.48-24413.10-3868.73001.7046
BG | Bunge Limited-0.52-2.82-0.842.50-1.249.55481.260.964.29-3223.00-3325.88003.10069
THS | Treehouse Foods, Inc.-0.530.681.56-7.98-13.60-31.6346-69.06-47.36-93.86-30126.83-514.68003.86364
VGR | Vector Group Ltd.-0.56-2.12-4.49-0.75-5.43-15.8444-4.63-13.49-27.77-3225.92-1429.74001.81473
USNA | USANA Health Sciences Inc-0.59-1.56-8.70-5.33-11.72-25.5447-32.22-42.19-34.33-3672.42-1044.7110002.51734
IPAR | Inter Parfums Inc-0.65-2.61-8.10-17.90-21.28-18.8337-30.77-14.94-22.54-11626.25-3386.70002.27028
ANDE | Andersons Inc/The-0.68-2.32-5.90-14.31-11.708.4743-1.540.296.19-2441.03-1108.70002.67178
FLO | Flowers Foods, Inc.-0.75-0.62-7.34-3.311.08-8.21610.2611.6510.66-1887.21-4895.22001.57468
KHC | The Kraft Heinz Company C-0.76-0.76-9.05-9.70-11.01-10.79470.061.114.49-1871.66-6715.50002.76779
PM | Philip Morris Internation-0.79-1.371.0111.076.706.77566.145.304.05-1098.75-8470.99001.20996
FC | Franklin Covey Company-0.81-3.01-7.91-12.29-16.17-6.5226-23.96-16.38-18.19-25644.73-1220.61005.75343
TSN | Tyson Foods, Inc.-0.810.79-9.63-5.636.6710.704541.7949.6125.06-1742.61-15037.95002.05806
PFGC | Performance Food Group Co-0.89-1.32-4.86-9.380.9624.18333.718.8310.88-3759.76-28258.70003.10572
CHEF | The Chef's Warehouse Inc-1.07-0.180.214.5036.2618.684426.3836.5311.66-1033.10-16558.69006.49096
HAIN | Hain Celestial Group Inc-1.13-4.13-5.17-12.66-33.87-42.3039-41.98-68.87-101.80-46117.39-877.17002.60251
HRL | Hormel Foods Corporation-1.20-0.43-16.63-11.25-3.92-25.53342.232.003.97-14844.97166.32004.93858
TR | Tootsie Roll Industries, -1.21-0.97-5.79-10.04-12.32-21.2462-19.44-17.16-25.09-3049.43-1698.060011.4119
MKC | McCormick & Company, Inco-1.22-0.62-7.26-1.871.36-26.1615-3.08-0.751.03-14774.43-4455.6001251.67956
DLTR | Dollar Tree Inc.-1.30-1.50-6.50-14.99-17.76-21.4635-31.29-17.42-21.82-13326.33-640.73003.34116
NATR | Nature's Sunshine Product-1.44-0.33-5.36-25.90-11.1817.0742-1.331.8816.81-7830.08-12929.58000.451523
MNST | Monster Beverage Corporat-1.45-2.71-9.29-18.06-12.44-17.0315-8.19-6.18-8.68-8991.97-526.51002.05815
NUS | NuSkin Enterprises, Inc.-1.47-7.80-10.14-3.60-37.50-63.1045-21.19-58.57-97.61-871.34-1541.48003.58449
LOPE | Grand Canyon Education, I-1.59-3.39-7.650.83-2.2232.845021.2819.0537.19-1140.07-48518.59001.93027
TGT | Target Corporation-1.68-2.89-8.50-17.443.507.40153.4317.5619.30-4636.69-4504.6801001.2322
BIG | Big Lots, Inc.-1.72-15.76-41.88-48.59-71.28-72.1533-69.79-72.56-60.41-39600.81-451.120016.0692
MGPI | MGP Ingredients Inc-1.99-2.20-8.47-10.82-26.24-28.0427-97.74-75.54-52.02-30058.940.000022.0493
TAL | TAL Education Group-2.270.47-13.18-5.29-12.6184.22128.9413.4037.74-3745.72-409.230011.2014
VLGEA | Village Super Market-2.29-5.05-14.46-8.912.9014.6758128.3955.8052.84-1400.00-28656.79009.07793
NWL | Newell Brands Inc.-2.36-10.05-19.46-13.91-22.44-19.9532-6.74-15.14-15.81-23512.86-2625.12003.4911
LINC | Lincoln Educational Servi-2.42-4.29-11.64-0.109.0559.274761.5965.9470.52-2132.88-41731.20002.39959
PRMW | Primo Water Corporation-2.59-2.930.2720.9846.5369.4790161.3964.8846.360.00-43909.6015001.78087
LW | Lamb Weston Holdings, Inc-2.79-2.04-2.92-17.51-21.04-25.2676-17.92-18.14-35.99-19342.92-5598.2615002.71036
EL | The Estee Lauder Companie-3.56-2.83-16.52-20.39-22.46-43.9227-17.13-18.71-24.27-7629.27309.66001.47805
STKL | SunOpta, Inc.-4.15-5.85-0.19-20.158.15-25.8411-5.21-5.71-0.38-24916.08160.46006.21163