A heat map built by traders for traders. We don't just show you growth over various time periods but we also show the average of technical indicators that have been proven to be predictive by back testing. These include RSI, Demark-9 Indicators, Smooth Momentum (proprietary) and Support/ Resistance lines.
The below chart is an equal weighted average of the Consumer Defensive sector. We use equal weighting so it's easy to understand when the highest quantity of companies enter a technical scenario that would be relevant to trading. Opposed to having the entire index skewed towards a few large companies.
| Company | 1 Day% | 5 Day | 1 Month | 3 Month | 6 Month | 1 Year | RSI | 3mo S-momo ? | 6mo S-momo | 1yr S-momo | Resistance ? | Support | Demark Sell ? | Demark Buy | Short Interest Score |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| EL | The Estee Lauder Companie | 8.30 | 23.46 | 25.16 | 14.59 | -7.87 | 18.71 | 54 | -7.16 | -11.84 | -14.25 | -10640.49 | -3353.03 | 0 | 0 | 1.47805 |
| CELH | Celsius Holdings, Inc. Co | 7.65 | 16.98 | 21.67 | 5.45 | -28.83 | -43.56 | 27 | -108.70 | -51.12 | -74.08 | -20875.71 | 425.26 | 0 | 150 | 17.2355 |
| ELF | e.l.f. Beauty, Inc. | 7.61 | 13.12 | 26.12 | 84.58 | 17.63 | -8.91 | 69 | -10.49 | -20.20 | -21.25 | -1330.29 | -6790.40 | 0 | 0 | 2.36723 |
| TGT | Target Corporation | 7.36 | 12.50 | 21.06 | 32.06 | 49.89 | 75.04 | 65 | 61.87 | 98.90 | 77.85 | 410.09 | -29345.13 | 125 | 0 | 1.2322 |
| PPC | Pilgrims Pride Corporatio | 1.76 | 10.50 | 8.91 | 11.39 | -22.44 | -32.73 | 55 | -68.02 | -53.36 | -84.55 | -43909.29 | -1274.56 | 0 | 0 | 5.28074 |
| FC | Franklin Covey Company | 2.85 | 7.86 | -5.16 | -14.32 | 49.89 | 7.19 | 51 | 16.61 | 9.57 | 14.97 | -2070.03 | -1821.31 | 0 | 0 | 5.75343 |
| GIS | General Mills, Inc. | 3.31 | 7.74 | 11.77 | 20.74 | -9.83 | -17.85 | 50 | -10.35 | -27.97 | -65.51 | -52642.38 | -2732.72 | 0 | 0 | 2.26338 |
| MNST | Monster Beverage Corporat | 3.01 | 7.47 | -48.68 | -44.40 | -42.24 | -23.99 | 35 | 62.27 | 45.28 | 107.21 | -1225.00 | 166.80 | 0 | 0 | 2.05815 |
| CAG | Conagra Brands, Inc. | 2.46 | 7.27 | 9.38 | 24.59 | -11.61 | -13.63 | 70 | -10.15 | -25.83 | -57.71 | -36003.20 | -3895.14 | 0 | 0 | 3.18284 |
| MO | Altria Group, Inc. | 2.29 | 7.05 | -6.06 | -4.86 | -0.74 | 1.17 | 60 | 26.57 | 30.93 | 18.17 | 429.33 | -21696.85 | 0 | 0 | 1.579 |
| SFM | Sprouts Farmers Market, I | 9.89 | 6.86 | 12.09 | -0.65 | 20.46 | -41.96 | 32 | -7.33 | -9.19 | -17.81 | -44027.53 | -1167.13 | 0 | 100 | 15.8899 |
| SJM | The J.M. Smucker Company | 2.29 | 6.82 | 3.98 | 20.70 | 13.40 | 11.43 | 69 | 9.83 | 8.57 | 11.03 | 721.85 | -11548.16 | 0 | 0 | 4.84695 |
| UL | Unilever plc | 3.03 | 6.68 | 6.44 | 14.54 | -11.71 | -8.23 | 49 | -5.69 | -11.32 | -23.12 | -19487.13 | -4201.07 | 0 | 0 | 0.773958 |
| FIZZ | National Beverage Corp. | 2.67 | 6.57 | 5.82 | -11.20 | -11.44 | -26.30 | 40 | -11.37 | -15.41 | -22.65 | -30567.28 | -700.00 | 0 | 0 | 8.29672 |
| CPB | Campbell Soup Company | 1.64 | 6.53 | 8.00 | 16.15 | -10.88 | -25.82 | 46 | -14.26 | -30.22 | -62.03 | -40420.18 | -1573.37 | 0 | 0 | 4.88599 |
| LWAY | Lifeway Foods Inc | 1.64 | 6.40 | -13.60 | 9.64 | 21.36 | -14.83 | 40 | 25.99 | 20.18 | 14.14 | -2030.99 | -19225.33 | 0 | 0 | 2.02326 |
| KO | Coca-Cola Company | 1.65 | 5.76 | 9.42 | 14.40 | 14.19 | 30.19 | 41 | 59.41 | 53.31 | 53.25 | -1642.03 | -15930.00 | 0 | 0 | 1.18221 |
| USNA | USANA Health Sciences Inc | 3.03 | 5.60 | -39.21 | -27.92 | -37.76 | -55.66 | 52 | -4.20 | -5.15 | -13.73 | -24198.83 | -7288.40 | 0 | 0 | 2.51734 |
| DLTR | Dollar Tree Inc. | 6.46 | 5.57 | 8.93 | 21.02 | 4.86 | 21.46 | 44 | 13.21 | 11.78 | 12.56 | -2257.23 | -10283.53 | 0 | 0 | 3.34116 |
| TAP | Molson Coors Beverage Com | 0.89 | 5.52 | 4.52 | 5.96 | -13.10 | -16.91 | 61 | -57.09 | -34.21 | -49.22 | -51.35 | -1602.87 | 0 | 0 | 3.82106 |
| STZ | Constellation Brands, Inc | 2.58 | 5.39 | 6.08 | -3.19 | -13.69 | -16.57 | 45 | -29.43 | -13.39 | -17.77 | -33316.72 | 101.46 | 0 | 0 | 1.03396 |
| FRPT | Freshpet, Inc. | 3.26 | 5.37 | 28.66 | 44.19 | -2.58 | 26.63 | 65 | -9.94 | -10.60 | -13.61 | -33369.14 | -4501.26 | 0 | 0 | 14.0243 |
| KR | The Kroger Co. | 4.90 | 5.37 | 1.90 | -7.19 | -13.45 | -17.28 | 43 | -39.35 | -12.88 | -24.53 | -24408.45 | -451.72 | 0 | 0 | 2.71136 |
| HSY | The Hershey Company | 0.87 | 4.90 | 5.41 | -3.60 | -15.98 | 5.90 | 43 | -72.74 | -14.40 | -16.54 | -9480.07 | -1616.78 | 0 | 0 | 1.80644 |
| PEP | PepsiCo, Inc. | 1.82 | 4.65 | 3.49 | -1.11 | -14.05 | -2.89 | 38 | -37.47 | -11.63 | -11.69 | -15163.33 | 302.46 | 0 | 0 | 2.26552 |
| CHD | Church & Dwight Co., Inc. | 5.26 | 4.64 | 3.88 | 5.02 | -2.59 | 7.97 | 48 | 3.64 | 4.64 | 5.28 | -1229.15 | -7627.62 | 0 | 0 | 2.18609 |
| IPAR | Inter Parfums Inc | 1.79 | 4.49 | -6.34 | 21.16 | 14.85 | 4.59 | 67 | 20.11 | 15.70 | 11.85 | -2898.53 | -10797.51 | 0 | 0 | 2.27028 |
| LW | Lamb Weston Holdings, Inc | 2.49 | 4.40 | 3.18 | 25.89 | 16.05 | 0.26 | 66 | -4.94 | -5.64 | -8.11 | -26207.40 | -5875.30 | 0 | 0 | 2.71036 |
| DG | Dollar General Corp. | 3.94 | 4.37 | 1.71 | 14.04 | -18.03 | 11.41 | 53 | -1.60 | -3.96 | -7.74 | -881.57 | -13018.24 | 0 | 0 | 1.54783 |
| MKC | McCormick & Company, Inco | 1.77 | 4.19 | 11.05 | 20.01 | -19.17 | -20.92 | 49 | -9.64 | -25.00 | -49.26 | -45111.73 | -2816.13 | 0 | 0 | 1.67956 |
| LOPE | Grand Canyon Education, I | 0.95 | 4.10 | 1.93 | -1.93 | -4.05 | -28.05 | 16 | -91.63 | -51.31 | -48.18 | -22220.52 | -99.37 | 0 | 0 | 1.93027 |
| STRA | Strategic Education, Inc. | 1.97 | 4.10 | 6.94 | 8.81 | 12.13 | 4.32 | 22 | -1.11 | -3.14 | -8.55 | -19138.36 | 117.99 | 0 | 0 | 4.54783 |
| MDLZ | Mondelez International, I | 0.87 | 4.05 | 6.64 | 3.70 | 7.15 | 2.80 | 57 | -3.64 | -2.25 | 0.93 | -1003.78 | -4726.84 | 0 | 0 | 1.76038 |
| FMX | FOMENTO ECONOMICO MEXICAN | 2.76 | 4.02 | -7.69 | 0.93 | 9.51 | 40.22 | 57 | 140.72 | 129.73 | 97.97 | 125.69 | -35763.93 | 0 | 0 | 1.70194 |
| SAM | Boston Beer Company | -0.72 | 3.92 | 3.18 | 4.98 | -15.49 | -13.18 | 49 | -26.11 | -21.00 | -36.05 | -34241.44 | -1172.14 | 0 | 0 | 2.51295 |
| POST | POST HOLDINGS, INC. | 4.92 | 3.82 | -9.78 | -14.52 | -22.22 | -25.73 | 66 | -30.73 | -25.29 | -47.79 | -16505.75 | -2086.99 | 0 | 0 | 2.82684 |
| PM | Philip Morris Internation | -0.03 | 3.76 | -2.15 | 7.22 | 2.26 | 9.73 | 70 | 20.94 | 10.93 | 13.75 | 189.82 | -20313.53 | 0 | 0 | 1.20996 |
| KHC | The Kraft Heinz Company C | 0.39 | 3.72 | -2.10 | 4.90 | 4.60 | -6.65 | 65 | 4.50 | 2.40 | 0.17 | 112.61 | -7791.80 | 0 | 0 | 2.76779 |
| COKE | Coca-Cola Consolidated, I | 2.67 | 3.43 | 3.39 | 10.27 | 3.94 | 62.93 | 63 | 9.49 | 18.84 | 34.87 | -2267.78 | -2285.50 | 0 | 0 | 1.6208 |
| VLGEA | Village Super Market | 2.55 | 3.36 | 3.03 | -6.21 | 12.03 | 23.16 | 52 | 13.51 | 17.57 | 16.82 | -1196.41 | -9253.89 | 0 | 0 | 9.07793 |
| KMB | Kimberly-Clark Corp. | 2.47 | 3.21 | -0.06 | 11.21 | 0.78 | -16.24 | 46 | -0.85 | -0.58 | -4.58 | -865.32 | -6144.13 | 0 | 0 | 2.15925 |
| TR | Tootsie Roll Industries, | -0.55 | 3.08 | 7.41 | 9.46 | 1.36 | 8.64 | 61 | -4.94 | -4.41 | -5.06 | -2989.06 | -17609.25 | 0 | 0 | 11.4119 |
| UVV | Universal Corporation | 0.22 | 2.93 | -14.86 | -10.83 | -14.71 | -18.29 | 74 | -3.34 | -6.68 | -10.27 | -1829.42 | -3149.34 | 0 | 0 | 1.74127 |
| ACU | Acme United Corporation | 1.70 | 2.81 | 15.13 | 49.31 | 38.62 | 55.56 | 32 | 12.22 | 22.57 | 18.26 | -1469.00 | -14867.15 | 0 | 0 | 0 |
| JJSF | J&J Snack Foods Corp | 1.61 | 2.76 | 15.64 | 16.37 | 5.75 | -20.07 | 55 | -22.09 | -34.87 | -70.75 | -661.23 | -2159.08 | 0 | 0 | 8.33994 |
| CHEF | The Chef's Warehouse Inc | 4.24 | 2.60 | 18.57 | 45.62 | 59.50 | 83.64 | 34 | 91.21 | 65.41 | 76.41 | -1225.00 | -25074.41 | 0 | 0 | 6.49096 |
| CL | Colgate-Palmolive Company | 3.18 | 2.59 | 0.62 | 0.97 | -4.69 | 7.27 | 43 | 13.54 | 10.96 | 11.43 | -1914.67 | -7498.36 | 0 | 0 | 1.13996 |
| SYY | Sysco Corporation | 0.96 | 2.46 | -0.27 | 10.46 | -6.23 | 5.19 | 42 | 0.08 | 0.84 | 2.08 | -3855.46 | -4183.95 | 0 | 100 | 2.10554 |
| INGR | Ingredion Incorporated | -0.83 | 2.45 | 4.61 | 2.83 | -8.56 | -16.85 | 75 | -37.33 | -43.04 | -65.84 | -179.14 | -1918.80 | 0 | 0 | 0.67627 |
| PG | Procter & Gamble Company | 2.54 | 2.43 | -1.37 | 0.47 | -11.24 | -7.64 | 50 | -3.05 | -5.15 | -7.03 | -1417.65 | -2979.45 | 0 | 0 | 1.35285 |
| CENT | Central Garden and Pet Co | 0.75 | 2.19 | 2.43 | 12.92 | 12.47 | 24.30 | 55 | 69.46 | 80.18 | 39.48 | -549.27 | -24588.72 | 0 | 0 | 9.30523 |
| LRN | Stride, Inc. | 1.19 | 1.97 | -5.56 | -7.50 | 5.17 | -49.29 | 34 | -20.83 | -25.31 | -15.01 | -20327.06 | -338.60 | 0 | 0 | 10.1763 |
| NUS | NuSkin Enterprises, Inc. | 2.58 | 1.92 | -7.20 | -20.50 | -44.28 | -58.08 | 53 | -83.38 | -76.50 | -128.05 | -41520.85 | -704.91 | 0 | 0 | 3.58449 |
| CENTA | Central Garden & Pet Comp | 0.79 | 1.91 | 0.24 | 9.98 | 10.23 | 19.09 | 55 | 78.20 | 75.92 | 35.09 | -1056.23 | -21159.47 | 0 | 0 | 1.55282 |
| OLLI | Ollie's Bargain Outlet Ho | 2.14 | 1.90 | 14.35 | -7.50 | -28.79 | -43.08 | 49 | -141.63 | -207.17 | -198.10 | -49270.77 | -1321.48 | 0 | 0 | 5.87647 |
| COST | Costco Wholesale Corp | 4.06 | 1.88 | 2.08 | -2.39 | -1.48 | 0.18 | 49 | -5.24 | -3.90 | -4.83 | -4810.12 | -1494.92 | 0 | 0 | 2.16355 |
| HELE | Helen Of Troy Ltd | 3.81 | 1.53 | 1.10 | 5.38 | 64.35 | 23.51 | 51 | 115.08 | 28.19 | 21.77 | -15293.59 | -12446.39 | 0 | 0 | 15.9431 |
| LFVN | Lifevantage Corporation C | 2.31 | 1.22 | 1.84 | -17.39 | 37.11 | -46.37 | 66 | -5.19 | -4.69 | -5.17 | -9345.79 | -2244.92 | 0 | 0 | 0 |
| SMPL | The Simply Good Foods Com | -0.18 | 1.20 | 2.91 | -7.03 | -35.55 | -62.65 | 17 | -60.24 | -67.60 | -115.47 | -131035.14 | 196.58 | 0 | 0 | 3.24783 |
| BGS | B&G Foods, Inc. | 4.80 | 1.16 | -2.51 | -15.70 | -34.40 | -21.92 | 22 | -32.06 | -16.29 | -24.75 | -41335.69 | 0.00 | 0 | 150 | 8.9808 |
| CLX | Clorox Company | 1.07 | 1.16 | 10.02 | 11.40 | -15.45 | -10.57 | 46 | -39.20 | -27.59 | -43.00 | -25248.71 | -1902.86 | 0 | 0 | 2.18775 |
| WMK | Weis Markets, Inc. | 1.23 | 1.12 | -4.94 | -4.37 | -3.32 | -0.88 | 40 | 36.29 | 18.97 | 15.88 | -1210.36 | -10206.25 | 0 | 0 | 15.8236 |
| EPC | Edgewell Personal Care Co | 2.90 | 1.07 | 1.98 | 62.61 | 26.89 | 21.40 | 54 | 17.87 | 32.60 | 21.60 | -691.82 | -8606.00 | 0 | 0 | 7.77468 |
| PFGC | Performance Food Group Co | 1.73 | 1.05 | -7.45 | 8.82 | 10.43 | 6.08 | 41 | 33.66 | 14.49 | 16.19 | -1889.77 | -17688.91 | 0 | 0 | 3.10572 |
| NGVC | NATURAL GROCERS BY VITAMI | 2.82 | 0.90 | -11.22 | -5.29 | 9.34 | -29.36 | 33 | 12.25 | 7.14 | 4.30 | -15928.54 | -5014.91 | 0 | 0 | 1.40702 |
| UNFI | United Natural Foods Inc | 3.81 | 0.89 | -1.04 | -7.47 | 26.94 | 79.98 | 58 | 44.12 | 57.89 | 54.93 | -958.64 | -16921.65 | 0 | 0 | 7.7774 |
| GHC | GRAHAM HOLDINGS COMPANY | 1.98 | 0.86 | -0.30 | 4.61 | 9.88 | 10.60 | 33 | 2.01 | 2.29 | 3.32 | -2256.96 | -17760.67 | 0 | 0 | 1.63625 |
| USFD | US Foods Holding Corp. | 0.84 | 0.70 | 10.15 | 34.78 | 13.77 | 41.34 | 29 | 12.55 | 26.55 | 29.94 | -1814.98 | -18552.80 | 0 | 0 | 2.92903 |
| NWL | Newell Brands Inc. | 4.84 | 0.50 | 17.18 | 70.03 | 30.82 | 10.56 | 51 | 7.74 | 10.63 | 7.90 | -693.05 | -6119.37 | 0 | 0 | 3.4911 |
| MGPI | MGP Ingredients Inc | 1.01 | 0.34 | -0.06 | -2.76 | -29.16 | -38.03 | 63 | -41.93 | -36.56 | -88.24 | -42777.14 | -2228.08 | 0 | 0 | 22.0493 |
| HRL | Hormel Foods Corporation | 0.04 | 0.29 | -7.52 | 2.12 | -4.25 | -16.67 | 55 | 5.92 | 5.55 | 5.32 | -829.04 | -5300.96 | 0 | 0 | 4.93858 |
| SENEA | Seneca Foods Corp | -1.54 | 0.08 | 14.07 | 30.31 | 41.64 | 75.53 | 30 | 65.18 | 84.10 | 94.16 | -2196.77 | -15927.30 | 0 | 150 | 1.52762 |
| IFMK | IFRESH INC. | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 36 | -1.36 | -6.23 | -2.43 | -378469.28 | -248.67 | 150 | 150 | 0 |
| BUFF | Innovator Laddered Alloca | 0.15 | -0.22 | 1.79 | 2.10 | 6.80 | 11.95 | 48 | 218.54 | 26.28 | 57.52 | -700.00 | -54384.35 | 0 | 0 | 0 |
| FLO | Flowers Foods, Inc. | 2.54 | -0.41 | -4.71 | -5.45 | -28.13 | -53.00 | 51 | -31.76 | -36.92 | -76.54 | -89722.53 | -2102.14 | 0 | 0 | 1.57468 |
| LAUR | Laureate Education, Inc. | -0.67 | -1.06 | -0.45 | 14.80 | 11.57 | 41.59 | 16 | 21.46 | 27.19 | 53.96 | -1960.62 | -25786.88 | 0 | 0 | 4.8411 |
| IMKTA | Ingles Markets Inc | 0.74 | -1.24 | -2.77 | -4.27 | -2.28 | 30.50 | 39 | 6.44 | 24.17 | 49.85 | -1785.64 | -20672.88 | 0 | 0 | 3.66431 |
| TSN | Tyson Foods, Inc. | -0.91 | -1.26 | -4.68 | -6.66 | -8.08 | 1.58 | 37 | -5.42 | -4.94 | -10.10 | -3858.69 | -2071.96 | 0 | 0 | 2.05806 |
| TAL | TAL Education Group | 0.09 | -1.71 | 8.71 | 17.62 | 8.30 | 4.84 | 60 | -14.44 | -14.61 | -25.17 | -14341.33 | -1850.55 | 0 | 0 | 11.2014 |
| CASY | Casey's General Stores In | 3.12 | -1.82 | 0.10 | 9.38 | 27.16 | 67.43 | 64 | 48.41 | 78.81 | 94.45 | -537.84 | -26353.91 | 0 | 0 | 2.15967 |
| BURL | BURLINGTON STORES, INC. | -0.78 | -1.84 | -7.65 | 10.02 | 6.19 | 19.98 | 72 | 16.16 | 28.47 | 39.52 | 0.00 | -17300.68 | 125 | 0 | 2.40034 |
| APEI | American Public Education | -0.82 | -1.87 | -6.97 | -14.66 | 1.22 | 46.68 | 18 | 9.82 | 21.56 | 39.63 | -4845.96 | -21145.19 | 0 | 0 | 0 |
| TPB | Turning Point Brands, Inc | -3.78 | -2.16 | 6.12 | -5.53 | -38.51 | -15.91 | 31 | -35.00 | -23.88 | -26.25 | -11157.94 | -5156.23 | 0 | 0 | 2.44256 |
| NATR | Nature's Sunshine Product | -0.14 | -2.72 | -30.58 | -34.52 | -47.25 | -14.06 | 43 | -7.01 | -6.70 | -7.13 | -4121.91 | -738.71 | 0 | 0 | 0.451523 |
| PSMT | Pricesmart Inc | 3.19 | -2.85 | -7.17 | 1.94 | 15.57 | 62.60 | 37 | 149.02 | 149.68 | 153.20 | -2069.78 | -37724.03 | 0 | 0 | 6.11268 |
| ADM | Archer Daniels Midland Co | -4.33 | -3.85 | -6.05 | -2.35 | 15.47 | 27.88 | 93 | 52.18 | 76.17 | 49.47 | 0.00 | -41681.12 | 150 | 0 | 1.7046 |
| BG | Bunge Limited | -5.50 | -4.13 | -6.25 | -10.95 | -9.20 | 32.09 | 87 | 5.40 | 15.69 | 22.62 | -739.94 | -25808.33 | 150 | 0 | 3.10069 |
| ANDE | Andersons Inc/The | -2.32 | -4.53 | -11.85 | -7.92 | 1.97 | 70.76 | 80 | 22.98 | 53.45 | 90.45 | 0.00 | -42563.51 | 150 | 0 | 2.67178 |
| WMT | Walmart Inc. | 2.55 | -6.86 | -4.70 | -10.44 | -15.36 | 8.71 | 33 | -6.43 | -4.05 | -2.83 | -9157.10 | 189.22 | 0 | 0 | 1.90496 |
| MTEX | Mannatech Inc. | -4.37 | -9.88 | -18.44 | -6.81 | -43.19 | 0.00 | 35 | -38.53 | -68.42 | -66.00 | -61760.84 | -780.34 | 0 | 0 | 0 |
| JBSS | John B. Sanfilippo & SON | -0.36 | -9.91 | -9.74 | -0.44 | -9.22 | 18.10 | 26 | 13.77 | 28.85 | 31.89 | -5803.13 | -12488.16 | 0 | 150 | 1.99629 |
| LINC | Lincoln Educational Servi | -5.08 | -13.54 | -38.84 | -47.81 | -24.85 | 24.34 | 3 | 43.84 | 55.81 | 90.02 | -4266.10 | -22695.49 | 0 | 0 | 2.39959 |
| CECO | Ceco Environmental Corp | -2.33 | -15.27 | -3.35 | -14.42 | -8.21 | 53.04 | 45 | 25.41 | 34.87 | 101.39 | -1708.44 | -19630.78 | 0 | 0 | 3.61343 |
| UTI | Universal Technical Insti | -3.93 | -15.79 | -42.72 | -43.58 | -31.53 | -17.68 | 7 | 13.31 | 41.15 | 44.85 | -3403.61 | -8681.72 | 0 | 100 | 4.07583 |
