Segment Heat Map

A heat map built by traders for traders. We don't just show you growth over various time periods but we also show the average of technical indicators that have been proven to be predictive by back testing. These include RSI, Demark-9 Indicators, Smooth Momentum (proprietary) and Support/ Resistance lines.

The below chart is an equal weighted average of the Consumer Defensive sector. We use equal weighting so it's easy to understand when the highest quantity of companies enter a technical scenario that would be relevant to trading. Opposed to having the entire index skewed towards a few large companies.

Companies in Consumer Defensive

Showing 94 Companies in Consumer Defensive

Company 1 Day% 5 Day 1 Month 3 Month 6 Month 1 Year RSI 3mo S-momo ? 6mo S-momo 1yr S-momo Resistance ? Support Demark Sell ? Demark Buy Short Interest Score
ELF | e.l.f. Beauty, Inc.1.137.3532.2299.9814.91-6.1269-10.49-20.20-21.25-1330.29-6790.40002.36723
EL | The Estee Lauder Companie0.207.1924.8822.76-6.9618.4754-7.16-11.84-14.25-10640.49-3353.03001.47805
CELH | Celsius Holdings, Inc. Co-0.319.2121.9914.09-30.39-41.4727-108.70-51.12-74.08-20875.71425.26015017.2355
FRPT | Freshpet, Inc.-0.68-0.1920.9151.54-5.9533.0465-9.94-10.60-13.61-33369.14-4501.260014.0243
CECO | Ceco Environmental Corp0.09-6.5017.57-11.018.5247.954525.4134.87101.39-1708.44-19630.78003.61343
TPB | Turning Point Brands, Inc2.63-0.2315.227.30-38.41-9.3831-35.00-23.88-26.25-11157.94-5156.23002.44256
NWL | Newell Brands Inc.0.51-3.2514.8478.9830.702.41517.7410.637.90-693.05-6119.37003.4911
SENEA | Seneca Foods Corp0.61-0.2212.7432.4136.9976.423065.1884.1094.16-2196.77-15927.3001501.52762
TGT | Target Corporation0.353.1712.4332.6040.8868.896561.8798.9077.85410.09-29345.1312501.2322
JJSF | J&J Snack Foods Corp-0.72-2.2511.9915.863.41-23.2355-22.09-34.87-70.75-661.23-2159.08008.33994
SFM | Sprouts Farmers Market, I1.029.459.698.8917.77-40.2432-7.33-9.19-17.81-44027.53-1167.13010015.8899
TAL | TAL Education Group0.86-3.557.3516.206.378.2460-14.44-14.61-25.17-14341.33-1850.550011.2014
CHEF | The Chef's Warehouse Inc0.214.336.0445.5255.3171.983491.2165.4176.41-1225.00-25074.41006.49096
MKC | McCormick & Company, Inco1.14-2.445.9818.29-20.18-21.9149-9.64-25.00-49.26-45111.73-2816.13001.67956
USFD | US Foods Holding Corp.-0.390.875.9733.5213.1239.952912.5526.5529.94-1814.98-18552.80002.92903
GIS | General Mills, Inc.0.750.235.7019.18-10.01-18.7550-10.35-27.97-65.51-52642.38-2732.72002.26338
BG | Bunge Limited1.38-0.665.08-12.86-6.7028.47875.4015.6922.62-739.94-25808.3315003.10069
CLX | Clorox Company-0.67-3.404.6216.99-17.44-12.7046-39.20-27.59-43.00-25248.71-1902.86002.18775
ACU | Acme United Corporation0.42-0.884.5847.5838.4644.203212.2222.5718.26-1469.00-14867.15000
PPC | Pilgrims Pride Corporatio-3.520.034.478.68-23.53-30.5655-68.02-53.36-84.55-43909.29-1274.56005.28074
CAG | Conagra Brands, Inc.-0.49-0.184.4523.49-13.28-15.5070-10.15-25.83-57.71-36003.20-3895.14003.18284
TR | Tootsie Roll Industries, -0.190.154.4010.311.676.0361-4.94-4.41-5.06-2989.06-17609.250011.4119
OLLI | Ollie's Bargain Outlet Ho-0.46-6.454.06-8.15-30.20-42.9449-141.63-207.17-198.10-49270.77-1321.48005.87647
SJM | The J.M. Smucker Company4.346.563.6030.1122.8017.35699.838.5711.03721.85-11548.16004.84695
HELE | Helen Of Troy Ltd0.832.573.529.3072.2218.7051115.0828.1921.77-15293.59-12446.390015.9431
CHD | Church & Dwight Co., Inc.0.293.893.007.93-0.7410.90483.644.645.28-1229.15-7627.62002.18609
INGR | Ingredion Incorporated-0.28-2.252.952.94-10.05-18.1875-37.33-43.04-65.84-179.14-1918.80000.67627
SMPL | The Simply Good Foods Com-3.74-7.952.83-9.61-37.52-64.0017-60.24-67.60-115.47-131035.14196.58003.24783
LFVN | Lifevantage Corporation C-3.363.772.80-16.0145.92-49.4666-5.19-4.69-5.17-9345.79-2244.92000
DLTR | Dollar Tree Inc.-1.710.262.5018.713.5118.234413.2111.7812.56-2257.23-10283.53003.34116
LW | Lamb Weston Holdings, Inc-0.182.602.3729.8117.37-1.2966-4.94-5.64-8.11-26207.40-5875.30002.71036
BUFF | Innovator Laddered Alloca0.02-0.042.312.006.2211.4548218.5426.2857.52-700.00-54384.35000
STZ | Constellation Brands, Inc-0.410.702.05-1.32-13.33-17.8645-29.43-13.39-17.77-33316.72101.46001.03396
FMX | FOMENTO ECONOMICO MEXICAN-0.653.531.534.409.0339.5057140.72129.7397.97125.69-35763.93001.70194
EPC | Edgewell Personal Care Co-1.04-0.311.5260.8627.9021.915417.8732.6021.60-691.82-8606.00007.77468
CPB | Campbell Soup Company-1.02-2.441.1810.20-12.31-28.5746-14.26-30.22-62.03-40420.18-1573.37004.88599
KO | Coca-Cola Company-1.70-0.301.1214.5511.9430.684159.4153.3153.25-1642.03-15930.00001.18221
COKE | Coca-Cola Consolidated, I-1.283.840.8512.72-3.0566.44639.4918.8434.87-2267.78-2285.50001.6208
FIZZ | National Beverage Corp.-1.202.680.83-10.87-11.54-24.0040-11.37-15.41-22.65-30567.28-700.00008.29672
HSY | The Hershey Company-0.98-1.820.78-0.56-19.292.5843-72.74-14.40-16.54-9480.07-1616.78001.80644
LAUR | Laureate Education, Inc. 0.810.760.6816.8314.2143.861621.4627.1953.96-1960.62-25786.88004.8411
CENT | Central Garden and Pet Co-0.14-0.430.0514.2211.4522.215569.4680.1839.48-549.27-24588.72009.30523
IFMK | IFRESH INC.0.000.000.000.000.000.0036-1.36-6.23-2.43-378469.28-248.671501500
ADM | Archer Daniels Midland Co1.17-0.83-0.36-3.0618.7424.739352.1876.1749.470.00-41681.1215001.7046
PG | Procter & Gamble Company-0.280.43-0.753.36-11.26-7.1450-3.05-5.15-7.03-1417.65-2979.45001.35285
SAM | Boston Beer Company-2.03-0.78-0.8110.87-14.79-14.6149-26.11-21.00-36.05-34241.44-1172.14002.51295
PEP | PepsiCo, Inc.-0.06-0.27-0.910.47-15.95-4.0638-37.47-11.63-11.69-15163.33302.46002.26552
CL | Colgate-Palmolive Company0.801.31-1.534.10-4.779.524313.5410.9611.43-1914.67-7498.36001.13996
TAP | Molson Coors Beverage Com0.19-0.94-1.577.84-11.41-18.4561-57.09-34.21-49.22-51.35-1602.87003.82106
UL | Unilever plc-0.292.82-1.5816.46-11.26-6.9649-5.69-11.32-23.12-19487.13-4201.07000.773958
VLGEA | Village Super Market-1.041.61-1.60-6.3711.2420.155213.5117.5716.82-1196.41-9253.89009.07793
CENTA | Central Garden & Pet Comp-0.16-0.83-1.6512.009.1216.765578.2075.9235.09-1056.23-21159.47001.55282
COST | Costco Wholesale Corp-0.41-0.09-1.841.06-3.881.5449-5.24-3.90-4.83-4810.12-1494.92002.16355
PM | Philip Morris Internation0.092.20-2.1912.422.2715.977020.9410.9313.75189.82-20313.53001.20996
KR | The Kroger Co.0.103.98-2.27-4.89-13.43-16.5843-39.35-12.88-24.53-24408.45-451.72002.71136
SYY | Sysco Corporation-0.230.98-2.4012.95-6.574.97420.080.842.08-3855.46-4183.9501002.10554
KMB | Kimberly-Clark Corp.-0.610.42-2.5412.651.03-15.6146-0.85-0.58-4.58-865.32-6144.13002.15925
STRA | Strategic Education, Inc.-0.843.07-2.647.4612.284.2622-1.11-3.14-8.55-19138.36117.99004.54783
MDLZ | Mondelez International, I0.03-1.79-3.053.214.811.6957-3.64-2.250.93-1003.78-4726.84001.76038
FLO | Flowers Foods, Inc.0.84-3.89-3.89-6.40-25.70-53.1151-31.76-36.92-76.54-89722.53-2102.14001.57468
UNFI | United Natural Foods Inc0.802.54-4.35-7.8723.5674.735844.1257.8954.93-958.64-16921.65007.7774
DG | Dollar General Corp.0.160.38-4.5911.69-20.689.2853-1.60-3.96-7.74-881.57-13018.24001.54783
FC | Franklin Covey Company-1.71-0.25-5.06-16.9346.713.725116.619.5714.97-2070.03-1821.31005.75343
BGS | B&G Foods, Inc.0.28-0.56-5.36-11.53-33.40-21.5622-32.06-16.29-24.75-41335.690.0001508.9808
GHC | GRAHAM HOLDINGS COMPANY-1.30-0.90-5.734.7810.656.76332.012.293.32-2256.96-17760.67001.63625
LOPE | Grand Canyon Education, I-0.211.26-6.62-2.38-5.18-26.7416-91.63-51.31-48.18-22220.52-99.37001.93027
CASY | Casey's General Stores In-2.16-3.47-6.928.2519.4462.536448.4178.8194.45-537.84-26353.91002.15967
ANDE | Andersons Inc/The-1.03-3.68-7.03-10.211.3258.048022.9853.4590.450.00-42563.5115002.67178
TSN | Tyson Foods, Inc.-1.08-3.42-7.36-5.64-9.68-1.5837-5.42-4.94-10.10-3858.69-2071.96002.05806
MGPI | MGP Ingredients Inc-2.62-3.49-7.632.17-14.26-40.7763-41.93-36.56-88.24-42777.14-2228.080022.0493
MO | Altria Group, Inc.1.544.68-7.740.68-0.833.096026.5730.9318.17429.33-21696.85001.579
IMKTA | Ingles Markets Inc-1.38-1.78-7.96-5.94-5.0223.61396.4424.1749.85-1785.64-20672.88003.66431
APEI | American Public Education-0.452.95-7.98-6.991.2149.24189.8221.5639.63-4845.96-21145.19000
HRL | Hormel Foods Corporation-0.29-2.87-8.101.54-6.32-17.87555.925.555.32-829.04-5300.96004.93858
IPAR | Inter Parfums Inc0.09-0.29-8.1626.2714.821.456720.1115.7011.85-2898.53-10797.51002.27028
NUS | NuSkin Enterprises, Inc.-0.211.04-8.51-14.03-43.39-59.7353-83.38-76.50-128.05-41520.85-704.91003.58449
WMT | Walmart Inc.-0.99-8.71-8.65-8.95-17.038.6133-6.43-4.05-2.83-9157.10189.22001.90496
PSMT | Pricesmart Inc-1.01-0.11-8.902.4612.9061.4137149.02149.68153.20-2069.78-37724.03006.11268
WMK | Weis Markets, Inc.-0.270.58-9.11-4.85-1.13-3.984036.2918.9715.88-1210.36-10206.250015.8236
JBSS | John B. Sanfilippo & SON1.24-6.81-10.192.59-8.0414.702613.7728.8531.89-5803.13-12488.1601501.99629
KHC | The Kraft Heinz Company C-2.09-3.47-10.254.910.96-10.47654.502.400.17112.61-7791.80002.76779
PFGC | Performance Food Group Co-2.35-0.84-12.165.008.720.604133.6614.4916.19-1889.77-17688.91003.10572
LRN | Stride, Inc.-1.180.49-13.44-12.350.43-49.1634-20.83-25.31-15.01-20327.06-338.600010.1763
UVV | Universal Corporation1.683.25-14.85-13.80-13.64-16.5074-3.34-6.68-10.27-1829.42-3149.34001.74127
BURL | BURLINGTON STORES, INC.-0.41-6.97-15.40-0.012.1211.997216.1628.4739.520.00-17300.6812502.40034
NGVC | NATURAL GROCERS BY VITAMI-1.351.38-15.55-2.863.45-31.543312.257.144.30-15928.54-5014.91001.40702
LWAY | Lifeway Foods Inc1.195.71-15.7012.9717.33-12.814025.9920.1814.14-2030.99-19225.33002.02326
POST | POST HOLDINGS, INC.1.123.96-15.95-8.03-21.58-27.0266-30.73-25.29-47.79-16505.75-2086.99002.82684
MTEX | Mannatech Inc.-4.37-9.88-18.44-6.81-43.190.0035-38.53-68.42-66.00-61760.84-780.34000
NATR | Nature's Sunshine Product0.70-1.85-30.53-31.30-48.11-13.8643-7.01-6.70-7.13-4121.91-738.71000.451523
USNA | USANA Health Sciences Inc-0.803.17-39.70-25.42-35.70-57.0052-4.20-5.15-13.73-24198.83-7288.40002.51734
LINC | Lincoln Educational Servi0.75-2.62-41.05-48.15-26.1430.33343.8455.8190.02-4266.10-22695.49002.39959
UTI | Universal Technical Insti-1.73-8.97-46.10-46.56-36.58-16.53713.3141.1544.85-3403.61-8681.7201004.07583
MNST | Monster Beverage Corporat-1.890.80-50.83-46.34-44.02-23.263562.2745.28107.21-1225.00166.80002.05815